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Free guide · AI visibility for local business

5 Steps That Can Boost How AI Finds Your Business, Starting Today

When someone asks ChatGPT or Google’s AI who to call for a job like yours, does your business get named? Most don’t. Here is exactly what to fix, in plain English.

Think of AI search like word of mouth at the pub. If a mate asks “who’s a good plumber round here?”, the AI can only recommend a business it actually knows about, and knows enough about to trust. It does not matter how good your work is if the AI has never heard of you. Here is how to make sure it has.

1. Find out if the AI already knows your name

Open ChatGPT or Google and ask who the best person for your trade is in your suburb, for example “who is the best electrician in Robina?”. If your business does not come up, that is step one sorted. You now know exactly where you stand.

2. Get your Google Business Profile fighting fit

Your Google Business Profile is one of the first places AI looks. Your name, address and phone need to match your website exactly, your services need to be listed in full, and your photos need to be recent. A half filled profile tells the AI you might be a half finished business.

3. Make your website easy for a machine to read

Think of it like labelling the shelves in a shop. A customer walking in can figure things out by looking around, but the AI needs clear labels, called schema markup, telling it exactly what you do and where. Most websites never bother, which is exactly why this is such a quick win.

4. Write your pages the way people actually ask questions

If someone would type “how much does a hot water system replacement cost in Southport” into Google, that should almost be the heading on your page, with a plain, direct answer straight after it. AI search likes plain answers, not marketing spin.

5. Keep your reviews fresh, and reply to them

A page of five year old reviews tells the AI, and everyone else, that not much is happening. Recent reviews, and a business that replies to them, read as active and trustworthy.

Want to know exactly where your business stands on all five?

Our AI Visibility Check asks ChatGPT, Google AI Overviews, Google AI Mode, Copilot and Perplexity the questions your customers ask, then scores your business on all five steps above. You get a one page red, amber and green scorecard with a prioritised fix list, within the week, for $295 inc GST. That $295 is credited in full toward any AI Visibility package you sign up for within 30 days.

Not ready yet? Book a free 15 minute call and we’ll talk it through, or call Julian on 0488 852 066.

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